To get the ball rolling, AdSense ads will be available to a limited number of publishers,
with a full launch to all FeedBurner and AdSense publishers in the near future. FeedBurner publishers
who meet the AdSense program requirements will be able to use AdSense in their feeds. Steve provides
a few more details for FeedBurner publishers.
You'll learn more about the details when we fully launch, but here are the basics: you will need
to sign up for AdSense if you haven't already, and you will want to set up your AdSense channels for
"placement targeting" in order to make sure that advertisers can target your syndicated content
specifically. As a publisher, you will remain be in control of the campaigns that are targeted
at your feed by harnessing the power of Ad Review Center.
More details will be available closer to the full launch, but in the meantime, FeedBurner will be
contacting specific publishers to try out the new program.