While searching for a "white knight" to save it from Microsoft's clutches, Yahoo tested using
Google's AdSense for Search service for two weeks in April.
The test showed that Google's methods generated more money than Yahoo's advertising platform.
Microsoft was enraged by the experiment and warned that a Yahoo-Google partnership raises
anti-trust concerns because it would cover some 90 percent of online advertising.
Analysts believe an alternative deal of interest to Microsoft could involve buying Yahoo's
Internet search business and merging it with its own in order to better battle Google in that
arena.
Reports that Microsoft has renewed its courtship of Yahoo surfaced in technology news blogs and
media outlets on Tuesday.
The accounts cite anonymous sources and sometimes contradict each other as to whether Microsoft
wants all of Yahoo or just its online search business, and at times reports differed as to whether
talks were occurring.
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Adsense internet There are millions of websites on internet, if your website can't be found, nobody will know you website, and anyway of how well
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Description: Internet marketing, web marketing, online marketing, Internet advertising, eMarketing, Web advertising, Webvertising 1. Assist...
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